In what seems like an almost weekly occurrence, Instagram has rolled out another new feature. Today finds us learning about Instagram Video Chat, a service that lets users directly communicate with one another via live video.

Video chat appears as a new icon inside of your Direct Message threads and hands you off to one-on-one conversations. Make that one-on-three as the app allows for group chats of up to four users.

Of course, being Instagram, you get camera effects to make things fun, too. They’re somewhat limited at the outset, and geared more toward developers at this stage, but several are available.

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The developers did give access to stars and influencers like Ariana Grande, NBA, and Buzzfeed. In turn, they each created or helped to design unique and interactive effects so you’ll find fun stuff inside of Instagram.

It’s not all just Instagram Video Chat, either. Rounding out the latest update, Instagram says it has improved the Explore section of the app. Inside users will find more personalized channels and topics based on interests and hashtags.

Also, you can browse through interests by swiping entire grids; scrolling up brings about deeper dives into a topic. These new features are hitting both the Android and iOS versions of the Instagram app immediately.

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