Carphone Warehouse confirms sales to begin from around 4pm on launch day at select stores

UK retailer Carphone Warehouse has announced that it’ll be selling the new HTC One —aka M8 — in select stores from “around 4pm” on the day of announcement, March 25. That means the handset will be available for Brits to buy “just minutes” after the announcement London launch wrap up — a potentially significant development for HTC, which gets its new handset into consumers’ hands ahead of the arrival of Samsung’s Galaxy S5.

Shortly after, the new HTC One (M8) handsets will be transported directly from the venue of the launch announcement to six Carphone Warehouse stores in London. Westfield Stratford, Westfield White City, Oxford Circus, Centrepoint and Tottenham Court Road stores will all be hosting special events celebrating the HTC launch with entertainment and giveaways as well as the first chance for customers to get their hands on the new device. Carphone Warehouse at Selfridges will also be stocking the handset from the same time.

There’s no word on whether the M8 will also be available on March 25 in the U.S., but either way we’ll be live from both the London and NYC launch events to bring you full coverage next Tuesday!

More: What we’re expecting from the new HTC One


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