A gentle reminder that stock splits basically don’t matter and, no, Google hasn’t robbed you of voting rights.

On Thursday morning Google started trading post-split, as explained in this post from Derek earlier in the day. I’m a Google shareholder, and instead of having shares worth over $ 1,100 each I have twice as many shares trading at half that price.

I think it’s important for people to have a basic understanding of how the stock market works, because investing in the market for the long term is one of the best ways to ensure you have plenty of money later in life. But too many people get caught up in the day-to-day gyrations of the market instead of focusing on making investments in great companies for the long run.

It isn’t going to change anything in the long run

I happen to think Google is one of those great companies. I’ve been a shareholder for many years, and I plan to be a shareholder for many more years. But as far as the stock split goes? It’s pretty much a non-event to me. I couldn’t care less.


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